Rapper, artist, and fashion leader Don Benjamin teamed up with #BRANDX, an all-encompassing music platform, in 2014 to launch the single and music video for “Doin It Well” Ft Elijah Blake. The video was directed by Toroh Films, and premiered exclusively on Rap-Up.com. The infectious track was produced by Midi Mafia (Frank Ocean, 50 Cent) and Fayo&Chill.
The song itself is a statement for Don in many ways. Not only does it properly introduce his smooth and slick rap style, but it also speaks directly to women everywhere. Telling a story about getting to know a girl and respecting her before hopping in the sack, it’s a different perspective for hip-hop meant to empower and revere females instead of denigrate and degrade. It might make you think, but it’ll definitely make you groove, especially once the hook from Blake kicks in.
If you didn’t already know, Don Benjamin is a notable model whose credits include serving as the face for Guess, Moods of Norway, Tilly’s, and Pink Dolphin campaigns and finalist on the 2013 season of America’s Next Top Model. In 2013, his track “Across the Sky” [featuring Nikki Flores] saw placements on Big Brother, America’s Next Top Model, and various MTV programs. It also landed in the iTunes Overall Top Songs chart, officially announcing his arrival as an artist.