Apple on Monday introduced a slew of new features for iPhone users at WWDC 2025. Apple at its annual Worldwide Developers Conference revealed live translations for phone calls, call screening. Apple software chief Craig Federighi has given details of new features and offerings from the American tech giant.
In prominent features, Apple introduced “Call Screening” where iPhones will automatically answer calls from an unknown number and ask the caller the purpose of their call. Once the caller states their purpose, the iPhone will show a transcription of the reason for the call, and ring for the owner.
Apple also said it will add live translation to phone calls, as well as allow developers to integrate its live translation technology into their apps. Apple said the caller on the other end of the phone call will not need to have an iPhone for the live translation feature to work.
Apple’s Visual Intelligence app – which can help users find a pair of shoes similar to ones at which they have pointed an iPhone camera – will be extended to analyzing items on the iPhone’s screen and linked together with apps. Apple gave an example of seeing a jacket online and using the feature to find a similar one for sale on an app already installed in the user’s iPhone.
FAQs
Q1. What is Apple ‘Call Screening’?
A1. Apple introduced “Call Screening” where iPhones will automatically answer calls from an unknown number and ask the caller the purpose of their call. Once the caller states their purpose, the iPhone will show a transcription of the reason for the call, and ring for the owner.
Q2. What is Apple’s Visual Intelligence app?
A2. Apple’s Visual Intelligence app – which can help users find a pair of shoes similar to ones at which they have pointed an iPhone camera – will be extended to analyzing items on the iPhone’s screen and linked together with apps.